Something unspecified whose name is either forgotten or not known.
1
As far as he's concerned, target-date funds are just a marketing gimmick.
2
Some opposition parties criticized the anti-satellite test announcement as a political gimmick.
3
Such foregrounding of the work's primal scene is no metafictional gimmick, however.
4
How do you tell the difference between a gimmick and an innovation?
5
David Cameron went along with the gimmick, surprised but not remotely fazed.
6
It's not just an inflatable gimmick that will last a day, either.
7
Very possibly, because it needed a marketing gimmick to drum up custom.
8
Everyone in New York has a gimmick, and mine is teaching school.
9
Was this a gimmick the revered Booker name could have done without?
10
He said, Sir, what I had in mind is a new gimmick.
11
Sony seems to have concentrated on making a solid, fairly gimmick-free offering.
12
His Afro is not a gimmick, a statement, or a contrived accessory.
13
Will the green-prescriptions movement take off, or is it just a gimmick?
14
My only concern is this a marketing gimmick or a cause campaign?
15
Bliss will do her broken arm gimmick to put Ronda over huge.
16
This time the gimmick is a South Korean innovation called 4DX.
