Significados de key demo em inglês

ABC was ahead in viewers but down 5% in the key demo.

He's a 37-year-old nerdy politician from Noosa -not exactly the key demo for these shows.

Fourth-place CBS continued to struggle in the key demo because of its lack of scripted originals.

MSNBC averaged 786,000 viewers in the key demo between 8 p.m. and 11 p.m.

It marked the first year since 2000 that it has landed in the top 10 among basic cable networks in the key demo.

But they largely went to ad-supported cable, which collectively was up 12 percent in the key demo while the broadcast networks were down 13 percent.

In the ratings, Amy Poehler's "Parks and Rec," currently in its third season, is averaging a 2.8 in the key demo and 5.5 million viewers.

This season is pacing nearly 30 percent ahead of last season among households as well as improving across all key demos.

In the key demos, "Husband" averaged 326,000 viewers in women 18-49 and 397,000 in adults 18-49.

The movie was up triple digits -compared to Lifetime's original movie average last year -in both total viewers and in key demos.