That was the spin the publishers ran with when this hit the bestseller list last year.

When his fifth novel, Couples, was published in 1968, Updike hit the bestseller lists and stayed there.

Atheist scientist Richard Dawkins has hit the bestseller lists with his book "The God Delusion".

Brothers will likely cause waves when it is finally unveiled and will hit the bestseller lists around the world.

But with his Southern Reach trilogy -Annihilation, Authority and Acceptance, all released in 2014 -he has finally hit the bestseller lists.

So, for example, a book that started at $14.99 would drop to $12.99 or less once it hit the bestseller lists.

"She hasn't hit the bestseller list yet."