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General Motors Co said Friday it is buying CruiseAutomation, a San Francisco self-driving vehicle startup.
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Look at GM's purchase of CruiseAutomation, or Ford's heavy investment in artificial intelligence startup Argo AI.
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But startup CruiseAutomation is developing technology that can be retrofitted to cars with an automatic gearbox.
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CruiseAutomation is GM's self-driving car unit.
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March 11, 2016: GM buys CruiseAutomation, a San Francisco self-driving vehicle startup.
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CruiseAutomation Majority-owned by General Motors.
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The company bought the startup CruiseAutomation last year, and invested $500 million in ride-hailing company Lyft.
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Two former investors in CruiseAutomation, for example, are poles apart in their views of self-driving vehicles and technology.
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GM has been accelerating its efforts to deploy self-driving cars, earlier this year buying autonomous driving startup CruiseAutomation.
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Software-focused startups ranging from Uber and Lyft to CruiseAutomation and Argo AI have partnered with Big Auto for similar reasons.
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CruiseAutomation, which currently has about 40 employees, is to operate as an independent unit within GM, with headquarters in San Francisco.
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General Motors GM.N, for example, recently bought autonomous driving technology company CruiseAutomation and has also taken a stake in U.S. ride-sharing company Lyft.
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Other tests include tie-ups between grocery seller Kroger Co and self-driving car startup Nuro, as well as DoorDash and General Motors Co's CruiseAutomation.
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On Tuesday, GM's CruiseAutomation gave reporters their first look at the autonomous Bolts that have been testing in San Francisco, Phoenix and Detroit.
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In March, General Motors Co GM.N spent $1 billion on CruiseAutomation, whose best-known product aims to add self-driving technology onto traditional cars.
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Otto, which is based in San Francisco, currently has around 40 employees, some of whom previously worked at Apple, Tesla, CruiseAutomation and Here Maps.