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Значения термина bankable names на английском

Значения для термина "bankable names" отсутствуют.
Использование термина bankable names на английском
1
Three of the most bankable names on the planet are Potter graduates: Daniel Radcliffe, Emma Watson, and Rupert Grint.
The Guardian
2
SecondhandSense: Volkswagen Golf PlusA There are few more bankable names in the motor industry than that of the Volkswagen Golf, and deservedly so.
The Irish Times
3
Monet is one of a select group of bankable names, guaranteed to bring in the crowds - even at a substantial £9 a head.
The Irish Times
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